1. Take a professional photo. This photo should be in line with your profession, if you are an office worker it should be in formal wear, if an artiste in artistic wear. The photo should be from your bust upwards.
  2. The blue area behind where your profile picture is the background. Click on the dots in the right-hand corner and insert a relevant background. This should relate to your profession or compile a few photos of you in your profession. Note keep it less clustered.
  3. Use your official name and one appearing in your formal government and educational documents. Be consistent in use of the same name. For artiste one can use stage or performing name.
  4. Your headline should reflect your professional qualifications and interest, not your job title. Note this appears with your name on search within the network. Do not exaggerate on the titles.
  5. Talk about your professional self in the about section, mention accomplishments and qualities that make you the best in what you do.
  6. Provide simple information of your work history, the start and end date of each position entry.
  7. Break down work history if you have had original positions in the same organisation or in case where you have many job changes within a brief time span in the same industry.
  8. List your educational and professional qualifications, starting with the highest to the most relevant professional qualification. Avoid including all the courses you have undertaken.
  9. Make a list of all competencies you have in your profession.
  10. Get your skills endorsed by people you have worked with and also endorse people you have worked with.
  11. When requesting others to connect with you, write a brief message about why you want to connect with them.
  12. Interact with your network by writing interesting and interactive posts related to your profession, sharing information and commenting on other posts.